I enjoy reading Om Malik blog, I check it at least once a day. And he posted a blog post on how to write a good blog post. And I wanted to share it with you.
In this new new media world, we have to live on one single assumption: every blog post is an American Idol audition. And like Simon Cowell, the reader is merciless and is going to vote you down, if you don’t inform, entertain and amuse the reader in less than a couple of minutes. Whether we like it or we don’t this is the reality of our modern media landscape. From Facebook to Twitter to Snapchat, the attention is getting so fractionalized that one has to fight hard to get a few seconds. So how do you write a good blog post?