Today Spotify had a conference to share what they have been working on. So there were lots of stuff Spotify is going to be releasing. First off a new feature called Spotify Running where the app will track your steps and see if you need a bit motivation to get an extra mile under your belt. Spotify will be partnering with Nike, Runkeeper app as well.
But that was not all that Spotify is releasing. They are branching out from the music streaming service and heading to the podcast as well the video side of it. Spotify knows it needs to spread out because Apple is rumored to be releasing a new music streaming service since buying Beats. Then also we have Jay-Z trying to get inside the streaming service as well with Tidal to. For Spotify to stay on top it needs all these feature that it’s releasing.